Once a symbol of rebellion, black lipstick now shines as a bold statement of identity and style in high fashion.

At Schiaparelli’s latest couture show in Paris, the spotlight wasn’t only on the elaborate gowns and surreal designs—it was on the lips. Nearly every model appeared wearing glossy, jet-black lipstick, marking a daring shift from the house’s usual subtle makeup looks.

This season, black lipstick transformed from an occasional edgy accent into the defining feature of the runway. While a few models sported classic red lips, the majority embraced the dark, high-shine shade, adding an intense, mysterious edge to the collection’s bold silhouettes.

Makeup artist Dame Pat McGrath crafted the look using her PermaGel Eye Pencil in Xtreme Black, achieving a lacquered finish that perfectly complemented the avant-garde fashions. The effect was both dramatic and sophisticated—a striking blend of gothic glam and couture elegance.

Black lipstick has long existed on the fringe of mainstream beauty. Originating from the goth and punk subcultures of the 1980s, it has appeared occasionally on runways but rarely as a central focus. Often viewed as too daring or unconventional, it has symbolized rebellion and individuality.

Its prominent place at Schiaparelli’s show signals a significant change.

For many, black lipstick represents more than a beauty choice—it is an expression of identity, confidence, and defiance. Fashion editor Kelsey Stiegman recalls her own experience growing up as an emo teenager in a small town, using dark makeup and alternative fashion to assert her individuality despite social challenges. What once felt isolating has become empowering.

Over time, Stiegman’s relationship with black lipstick evolved from youthful rebellion to a powerful statement of self. Products like Kylie Jenner’s “Dead of Knight” lip kit and KVD Beauty’s Everlasting Hyperlight Liquid Lipstick helped her embrace her identity with confidence.

By placing black lipstick at the heart of its couture show, Schiaparelli embraces not only a beauty trend but also the diverse stories and identities behind it. In an industry that often demands conformity beneath creativity, this bold choice is a celebration of difference.

Black lipstick is no longer confined to subcultures—it’s couture.

With Schiaparelli leading the way, black lipstick has been elevated from an underground statement to a high-fashion essential. It’s bold, unapologetic, and here to stay.